Track purchasing, usage and loyalty across tech devices and digital subscriptions to understand market trends, anticipate change and strengthen retention strategies.
Our Process
Unlock the value of tech and entertainment insights
Our panels reveal the full customer journey, helping you spot opportunities, anticipate change, and optimise performance in a fast-moving market. Understand brand loyalty, purchase triggers, satisfaction gaps, and how to refine your pricing, messaging, and distribution strategy to grow your share.
Follow the full journey from purchase to usage to churn across tech devices -TVs, mobiles, laptops, tablets, wearables, etc- and digital subscriptions -music, video, streaming- to understand the drivers of customer behaviour.
Find new shoppers and build loyalty
Segment audiences by needs, habits, and satisfaction to identify growth opportunities and strengthen brand connections over time.
Anticipate trends
Predict shifts in behaviour with longitudinal data and machine learning, enabling you to respond to changes before they reshape the market.
Maximise return on investment
Unlock growth and inform product strategy, platform positioning and retention planning with behavioural evidence.
Core categories and markets
Comprehensive coverage across devices, platforms and regions.
Track core categories. Smartphones, smart speakers, laptops, tablets, wearables, TVs, and music and video streaming services.
Global Coverage. 20+ markets including the US, UK, France, Germany, Spain, Italy, China, India, and Australia.
Delivering a full view of
device ownership, switching and loyalty.
Get a full view of device ownership, switching, and loyalty to understand how people move between devices and what keeps them engaged.
Track ownership trends
Measure switching behaviour
Identify loyalty drivers
Gain detailed analysis of retail channels, purchase drivers, pricing and experience to reveal how your brand performs and where it can improve.
Compare retail channel performance
Map purchase decision factors
Assess pricing strategies
Unlock streaming and forecasting insights to track music and video behaviour and anticipate shifts in usage patterns and customer retention.
Track Net Promoter Score (NPS)
Monitor emerging trends
Forecast churn and conversion
Go Beyond Tech & Entertainment Data
Want to know how consumers adopt new tech or switch streaming services?
We help brands understand behaviours, journeys and churn across devices and platforms.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Go Beyond Purchase Data
See how beauty products fit into real routines
For a deeper view of how beauty products are used, explore the Usage Panel. It captures personal care habits and routines across multiple markets, revealing the moments and motivations behind product use.
.svg)
